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Flexible Products, Lower Prices
Friday January 06, 2012,
10:13 pm ET
MOUNT SHASTA, California, Jan. 06 /Craig Docken/ --
Is there a resurgence in the popularity of telecommunications providers that compares with
the late 1990's? The answer may surprise you. Since the crash of the Internet bubble,
struggling telecoms have seen Darwin in action as many companies were forced with the
choice of bankruptcy or forced consolidation. However, some companies chose the road less
traveled: innovation. By offering customers more for less, many small to medium size
business customers are finding that they can upgrade to integrated T1 service for the
same cost of five regular phone lines.
Prior to the advent of the "all digital" integrated T-1 in 2005, customers only had
one choice when it came to dedicated service: analog trunks (24 line bundles).
Not only where analog trunks expensive - the average cost ranging from $800 to
$1500 per month depending on the user's geographic proximity to the LECs point
of presence - they could not re-allocate unused voice channels to carry data.
Digital trunks, on the other hand, can reclaim voice lines not in use and put
them to work carrying high-speed data packets. That means users enjoy the full
1.5 Mbps of broadband when they are not on the phone.
"What we're seeing here is the Bells holding their prices steady and milking their high
margins on POTS (plain old telephone service) lines for as long as possible. With the
lower prices being offered by CLECs (Competitive Local Exchange Carriers) on dynamic
integrated T-carrier services, the Bells are scrambling to keep pace before enterprises
realize they can actually save money by upgrading to bigger and more reliable circuits."
commented Don Rosebush, industry expert.
"Commercial telecommunication providers were never on my Christmas card list"
commented Jake Chang, a small business owner in Denver, Colorado. "Dealing with them
meant erroneous bills, long wait times when trying to reach customer service, and
taxes I could never understand. Now that we migrated to a dynamic integrated
T1, my phone lines and high speed internet are bundled into one line with super
reliability. Not to mention the fact that XO Communications, a CLEC, treats me
like they actually want my business - not like I'm a pain in the you-know-what."
Evolution has lead to a better, cheaper alternative to TDM services that the Bells were
peddling for decades in a vacuum of competition. Now the industry, lead by the innovation
and great business practices of the CLECs, seems to have turned a corner - leaving the
incumbents playing catchup. Obviously, the main benefactor of all of this competition
is the small to medium size business - a segment of the market that was taken for granted
until today.
CLECs are continuing to find new and loyal customers in the small business space, but
for how long will this trend continue? Will the RBOCs ever be able to give them a fight
on a level playing field? Only the FCC knows that answer to that question - all we can
do is be thankful for the past 12 years of progress and hope we never return to the
pre-1996 era of Telecommunications.
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